San Francisco-based Long Bridge Pizza Co. created custom wooden tokens featuring their company logo and website address on miniature pizza paddles.
Long Bridge hands out these tokens to dissatisfied customers so that on their next visit, they can exchange their token for a free small pizza and draft beer combo. Not only does this incentivize unhappy customers to return, but it also transforms a bad taste into a good one to end the experience on a positive note. That means no bad customer reviews!
Create your own restaurant currency and receive more five-star reviews.